Granola: hold the crumbs, add the delicious.

At It's Nola we bake just about the most delicious all-vegan balls (granola) you can put in your mouth hole. Baked by actual people in actual Brooklyn, NYC.

We believe snacking should be healthy and sustainable so we're 100% vegan.

We never wanted to start It's Nola. People made us because they couldn't get enough of our granola bites - they're that addictive.

We're proud to be based in and baked in Brooklyn where we dedicate our time to mentoring vulnerable community members.

It's Nola started in one of our founder Margaret's college classes, where she'd bake granola bite to bribe her students. Widely loved, some of those students took the granola bites to the street to an overwhelming response of 'damn, where do we get these?!'

Because attending her class wasn't exactly a viable answer she decided to turn the classroom snacks into a to-go treat and It's Nola was born.

It's Nola was founded with a focus on mentoring local Brooklyn women to be their best selves so we're investing in causes that lift women up and support them:

It's Nola

It's Nola, now with your purpose added to your purchases.

Granola: hold the crumbs, add the delicious.

Our story

Causes It's Nola loves

Community Vision

Cooperative Fund

Granola: hold the crumbs, add the delicious.

Our story

Totally plant-based

Totally delicious

Baked with love in Brooklyn

Causes It's Nola loves

Community Vision

Cooperative Fund